477 - TRANSPARENCY AS A SALES STRATEGY - 5 Minutes of Momentum
When you’re cagey or fearful of selling it can come across to your customer as s if you’re hiding something. After my most recent launch, my most favourite sales technique was using transparency.
I was able to be upfront and clear, Tell them what I offered was confident in what I selling and what I was promising and what I wasn't. Don't be scared to say what your service will and won't deliver - people need clarity to make an effective decision. In today's episode I share with you three ways where I used transparency in my latest launch.
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